THE EVALUATION OF BEACHES IN NORTHERN MALAYSIA

Authors

  • Badaruddin Mohamed School of Housing, Building and Planning Universiti Sains Malaysia
  • Rahmat Azam Mustafa School of Housing, Building and Planning UNIVERSITI SA!NS MALAYSIA
  • Aldrin Abdullah School of Housing, Building & Planning UNIVERSITI SAINS MALAYSIA
  • A. Ghafar Ahmad School of Housing, Building and Planning UNIVERSITI SA!NS MALAYSIA
  • Shida Irwana Omar School of Housing, Building and Planning UNIVERSITI SA!NS MALAYSIA

DOI:

https://doi.org/10.21837/pm.v2i1.41

Keywords:

Tourism Products, Tourism Resources

Abstract

This paper reports on findings of an IRP A Long Term Research that among others, aims at ranking natural tourism resources found in the states of Penang, Kedah and Perlis. Selected tangible resources such as beaches and waterfalls \Vere assessed using structured evaluation sheets. This paper discusses the methods and approaches utilized in assessing the products. Five evaluating factors that were used to determine product attractiveness and quality include transportation & accessibility, accommodation, facilities & infrastructure, tourist activities and physical features. The resulting quantitative rankings can assist tourism planners and marketers in planning and plotting potential tourist routes and developing more integrated regional tourism products.

Downloads

Download data is not yet available.

References

Abdul Aziz Hussin and Badaruddin Mohamed. 2002. Analisis GIS Terhadap Produk-Produk Pelancongan di Kelantan Selatan. Unpublished IRPA Report. Penang, Malaysia: Universiti Sains Malaysia.

Alias Abdullah. 1995. An Integrated Method of MCDM and GIS for Land Use Planning and Environmental Resources Management. Unpublished Ph.D. Thesis. Kumamoto, Japan: Kumamoto University.

Baud-Bovy, Manuel and Lawson, Fred. 199S. Tourism and Recreation Handbook of Planning and Design. Oxford: Architectural Press.

Bauer, T.G. 2001. Tourism in the Antarctic - Opportunities, Constraints and Future Prospects. New York: The Haworth Hospitality Press.

Becherel, L., and Vellas, F. 1999. The Marketing Concept and International Tourism Marketing. In The International Marketing Of Travel And Tourism - A Strategic Approach, Becherel L. and Vellas F., New York: Palgrave Macmillan. 4-5.

Boo, E. 1990. Ecotourism: Potentials and Pitfalls (Vol 2). Washington D.C.: World Wildlife Fund.

Booms, B. and Bitner, M. 1980. New Management Tools for the Successful Tourism Manager. Annals of Tourism Research, 7(3), 337-351.

Ceballos-Lascurain, H. 1988. The Future of Ecotourism. Mexico Journal, January 27, 13.

DeVellis, R.F. 1991. Scale Development: Theory and Application. London: Sage.

Georgulas, N. 1970. Tourist Destination Features. Journal Town Planning Institute, 10,442-446.

Gilbert, D.C. 1991. Tourism Marketing - Its Emergence and Establishment. Tourism Marketing, 1,77-90.

Goeldner, C.R., Ritchie, J.R.B. and McIntosh, R.W. 2000. eds. Tourist -Principles, Practices, Philosophies. New York: John Wiley & Sons. Inc,.

Gunn, C.A. 1994. Tourism Planning 3rd Edition-Basics, Concepts, Cases. Washington: Taylor & Francis.

Hudson, B.J. 1998. Waterfalls - Resources for Tourism, Annals of Tourism Research, 4, 958-973.

Jefferson, A. and Lickorish, L. 1988. Marketing tourism. Harlow: Longman.

Kotler, P. 1984. 5th ed. Marketing Management: Analysis, Planning and Control. New York: Prentice-Hall.

Levitt, T. 1981. Marketing Intangible Products and Product Intangibles. Harvard Business Review, (May/June), 37-44

Lewis, C.C. and Chamber, R.E, 1989. Marketing leadership in hospitality. New York: Van Nostrand Reinhold.

Lindberg, K. 1991. Policies for maximizing nature tourism’s ecological and economic benefits. World Resource Institute.

Lucas, P.H.C. 1984. How Protected Areas Can Help Meet Society’s Solving Needs. In National pcu'ks, conservation and development, McNeely, J.A. and Miller, K.R., eds. Washington D.C.: Smithsonian Institution Press. 72-77.

McGrath, G. 1999. Managing the Service Encounter: Consistent High-Quality Delivery through Internal Marketing’. In The International Marketing of Travel and Tourism - A Strategic Approach, Becherel L. and Vellas F., New York: Palgrave Macmillan. 160.

Medlik, S. and Middleton, V.T.C. 1973. Product Formulation in Tourism. In Tourism and Marketing (Vol.13),Berne: AISET.

Middleton, V.T.C. 1989. Tourist Product. In Tourism Marketing and Management Handbook, Witt, S. F. and Moutinho, L. eds. Hempel Hempstead: Prentice-Hall. 573-576.

Morgan, R. 1999. A Novel, User-Based Rating System for Tourist Beaches. Tourism Management, 20, 393-410.

Nae, W.K. and Yue, H. Y. 1999. An Evaluation System for National Park Selection in Taiwan. Journal of Environmental Planning and Management, 42(5), 735.

Piperoglou, J. 1967. Identification and Definition of Regions in Greek Tourist Planning, Papers, Regional Science Association, 169-176.

Smith, S.L.J. 1994. The Tourism Product. Annals of Tourism Research, 21(3), 582-595.

Valentine, P.S. 1993. Ecotourism and Nature Conservation: A Definition with Some Recent Developments in Micronesia. Journal of Travel Research, Winter, 1993, 3-9.

Weaver, D. and Oppermann, M. 2000. Tourism Management. Australia: John Wiley & Sons Australia Ltd.

Wight, P. 1996. North American Ecotourism Markets: Motivations, Preferences and Destinations. Journal of Travel Research, 35(1), 3-10.

Downloads

Published

2006-05-30

How to Cite

Mohamed, B., Mustafa, R. A., Abdullah, A., Ahmad, A. G., & Omar, S. I. (2006). THE EVALUATION OF BEACHES IN NORTHERN MALAYSIA. PLANNING MALAYSIA, 2(1). https://doi.org/10.21837/pm.v2i1.41

Issue

Vol. 2 (2004): PLANNING MALAYSIA JOURNAL : Volume 2, 2004

Section

Article

License

Copyright & Creative Commons Licence

eISSN: 0128-0945 © Year. The Authors. Published for Malaysia Institute of Planners. This is an open-access article under the CC BY-NC-ND license.

The authors hold the copyright without restrictions and also retain publishing rights without restrictions.

Most read articles by the same author(s)

1 2 > >>