THE HOUSING AMENITIES PREFERENCES BY GENERATIONS IN MALAYSIA
DOI:
https://doi.org/10.21837/pm.v23i39.1937Keywords:
Housing amenities preferences, Baby Boomers, Generation X, Generation Y and Generation ZAbstract
Housing preferences differ between age groups or populations (i.e. the generations). Housing amenities preferences are one of the essential factors influencing housing decisions. Therefore, this study aims to provide an in-depth examination of housing amenities preferences among generations in Shah Alam, Selangor. The objectives of this study are (i) to categorise the generations, (ii) to determine the housing amenities preferences, and (iii) to analyse housing amenities preferences among generations in Shah Alam. This study focused on the housing amenities preferences of four (4) generations: Baby Boomers, Generation X, Generation Y, and Generation Z. This study adopts a mixed-method research strategy combining qualitative (interviews) and quantitative (questionnaire survey) methods. The main housing amenities preferences derived from the study are (1) accessibility, (2) proximity, (3) safety, and (4) others (parks, green spaces, car parks, playgrounds, places of worship, sports centres, and restaurants). Accessibility appeared as the strongest overall preference, with Baby Boomers, Gen X, and Gen Y prioritising access to town, work, and public transport, while Gen Z placed higher importance on access to universities. Understanding the generational housing preferences is crucial in narrowing the Malaysian real estate market mismatch gap. The main findings are significant in providing information to the public (local authorities) and private (developers) sectors for better housing provisions that enhance long-term liveability and quality of life in Malaysia.
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